New national alliance promises modernized insurance, stronger support and risk-focused education
Willis, part of global advisory firm WTW, has unveiled a broad national collaboration with the Independent Financial Brokers of Canada (IFB) aimed at overhauling Errors & Omissions (E&O) insurance options for advisors and firms across Canada.
The move is designed to give IFB members access to more streamlined, tech-enabled coverage and services backed by dedicated support with Willis taking on responsibility for placing and administering both the Financial Advisor and Corporate E&O programs for IFB members, introducing what the company describes as improved protection, simplified service processes and expanded coast-to-coast support.
At the core of the updated offering is a new digital platform built to make applications easier, improve administrative workflows and speed up policy servicing. The program will also broaden available protections, adding features such as Personal Legal Expense coverage, Family Cyber protection, Identity Restoration services, Employment Practices coverage and Crime insurance. The expanded suite is intended to reflect shifting regulatory demands and emerging risks facing today’s advisory practices.
In addition to insurance enhancements, IFB members will benefit from support provided by a fully licensed national team offering bilingual service in English and French. The partnership also includes access to accredited Continuing Education programming focused on compliance, risk mitigation and professional development.
“The Willis Commercial Programs Canadian team is proud to support IFB and its members with a modern, scalable insurance solution grounded in deep industry expertise and advanced technology,” said Joanna Reid, Senior Director and National Leader Commercial Programs. “This partnership reflects our commitment to delivering meaningful outcomes for financial professionals across Canada.”
Nancy Allan, Executive Director of IFB, said the collaboration aligns with the organization’s mandate to strengthen the independent advisor community.
“WTW’s expertise, technology, and national service capabilities align with our commitment to delivering value and strengthening the independent advisor community. We’re excited about the benefits this partnership will bring to our members.”
The partnership highlights Willis’s continued push to enhance its professional lines capabilities in Canada, leveraging technology and sector-specific expertise to support financial professionals navigating an increasingly complex risk landscape.
